The Creative Class of MMXIV (or 2014) is WeTransfer’s selection of today’s influential people within the creative industry, sharing their thoughts, musings and opinions on their own creativity, the industry and how technology is changing it all.
Featuring: Tom Dixon, Damon Albarn, Marc Hare, Fred Deakin, Stefan Sagmeister.
The film is beautifully presented fullscreen video and a floating responsive interface that guides you to alternate videos. The experience is seamless, the cinematography beautiful, and insights inspiring. Be sure to look at the full site: http://thecreativeclass.tv/
The focus of each film is on how technology is changing and making their creative process better and more enjoyable – which works as a very creative product endorsement whilst targeting their audience with relevant and inspirational stories.