A couple well crafted films out of BMF Melbourne for AEG powertools… Good to see a brand treating tradies as something else other than meathead muppets. Both subjects in the films are people of high respect and authority with their chosen fields with a relevant connection to the product. Although well supported on the brands homepage I wonder if there was a solid enough seeding strategy around releasing these. Still a quick look on the brands youtube page shows that they are building a content catalogue with different levels of content (IE: how to’s etc)… Relevant brands should have a long term view towards building their content catalogues and it’s those who are well on the way that will reap the benefits a couple years from now.
hellofuture.tv is branded content
We're a creative content company focused on making online films for brands and agencies.
This is our blog where we like to feature great examples of branded content .
branded content is hellofuture.tv
- Branded Content
- Company Manifesto
- Company Vignette
- Corporate Film
- Hello Branded Content
- How-To / Product Demo
- making of video
- music video
- online films
- Play List
- Title Sequence
- Types of Branded Content
- hellofuturetv: Clever sausage Pablo whipped us up a temporary website overnight the other night. Check it. http://t.co/spewaoFo New new site in new year.about 3 hours ago
- about 18 hours ago
- hellofuturetv: Now that's branded content wtf #BEfestabout 21 hours ago
- hellofuturetv: RT @natface: #BEFest big fan of the GE and One Centre Two Words for Tomorrow project. Will definitely explore more later on.about 22 hours ago
- hellofuturetv: RT @LadyLuckTHEFEDS: Transmedia by its nature is trans-company. You are totally right The One Agency #BEntabout 23 hours ago
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