Branded Content, Brands, cars, youtube

Toyota “Loving Eyes” fathers day brand film

July 3, 2015 · 3,987 Comments

I’m a sucker for an emotional brand film, I blame my child but this cheesy film from Toyota brought tears to my eyes.  Love the split vision between father vision/daughter vision. It really is the boyhood of the ad world.

Branded Content, Brands, cars, Hello Branded Content, hellofuture.tv, interractive, making of video, online films, Types of Branded Content, youtube

Honda – The other side.

November 5, 2014 · 390 Comments

Honda content has been referenced in many hellofuture.tv treatments over the years – and this latest interactive film “The Other Side” promises a similar legacy. The film features, 2 sides of one journey.  One side, a dad by day and

Branded Content, Brands, documentaires, Hello Branded Content, How-To / Product Demo, interractive, online films, vimeo

Powered by WeTransfer

August 1, 2014 · 474 Comments

The Creative Class of MMXIV (or 2014) is WeTransfer’s selection of today’s influential people within the creative industry, sharing their thoughts, musings and opinions on their own creativity, the industry and how technology is changing it all. Featuring: Tom Dixon,

Branded Content, Brands, Hello Branded Content, hellofuture.tv, Ideas, Montage, online films, Play List, Types of Branded Content, Uncategorized

The Top Australian Brand Broadcasters

May 28, 2014 · 2,489 Comments

I’ve been talking a lot about “brands becoming broadcasters”, and posting about which global brands have got it right and with Australia’s content industry booming I thought it was time to turn the mirror on Australia and look at local

Branded Content, Brands, cars, Corporate Film, documentaires, Hello Branded Content, hellofuture.tv, Ideas, making of video, music video, online films, Types of Branded Content, vimeo, youtube

Lincoln Now Broadcasters

March 24, 2014 · 1,112 Comments

We covered the launch of Lincoln Motor Companies branded content platform “Hello again” back in September, and we’ve returned to showcase a brand that has become a broadcaster with a dedication to reinvention,reimagining, and rediscovering. The storytelling platform is Lincoln

Branded Content, Brands, documentaires, Hello Branded Content, Sport

Let Us Roam From Leica

March 14, 2014 · 525 Comments

More of what we’d like to see from Leica… follow it at: letusroam.tv

Branded Content, Brands, Hello Branded Content, Types of Branded Content, youtube

I’m not bossy, I’m the boss.

March 12, 2014 · 145 Comments

Loving this campaign released around Women’s day Ban Bossy is a joint partnership between key organisations – Girl Scouts and LeanIn.Org Next time Pablo calls me bossy . . . I know what my response will be! )

Branded Content, Brands, Installation, Types of Branded Content, Uncategorized

Stuntastic

November 13, 2013 · 538 Comments

The branding world has gone stuntastic; GE have created a robot band called Compressorhead with steel bodies and silicon brains as part of  Brilliant Machines  to perform at Union Square.  GE have staged the evnet to bring attention to the industrial

animation, Branded Content, Brands, games, Hello Branded Content, interractive, music video, Types of Branded Content

Branded Games with a dash of retro.

September 17, 2013 · 3,587 Comments

Some weeks, I struggle to find anything to write about and other weeks there seems to be a sudden overwhelming trend that screams out to me.  This week it’s yelling: games, games, brand, retro games, games . . . 3

Brands, comedy

Is comedy enough?

September 13, 2013 · 2,545 Comments

It’s great to see a brand like Realestate.com.au venturing into branded content and with a leap straight into the scary world of comedy in this recent series which features an actor (wearing a mask) playing BBC naturalist David Attenborough who

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